今天分享100句不同场景跟进外贸客户的话术，把不同场景跟进话术吃透和倒背如流，让外贸业务的口语和邮件跟进事半功倍！
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1.节日问候
Hi Mark, Merry Christmas. Wish you and your family happy and healthy.
2.假期问候
Tomorrow is our holiday, I will go to seaside, what’s your idea of your dream vocation？
3.兴趣爱好
Have you ever been in China, If you are interested in the Chinese country,I strongly recommend you to visit the Imperial Palace in Beijing.
4.推荐样品
Here attached specifications of B products. Please kindly check it. Would you like to get a sample? Please kindly advise your shipping address.
5.告知寄样
The samples are ready. And we will ship it out this afternoon. Will keep you informed.
6.告知快递单号
Hi Mark, here is your tracking number: xxx xxx xxx by DHL. It will arrive within 5 working days.
7.是否收到样品
Have you received the samples of waybill xxx xxx xxx? Is it fit your needs?Please let us know when you finished testing.
8.样品反馈
Hi Mark, it has been two weeks since last contact. Any feedback about the sample?
9.询问报价反馈
Any feedback about the quotation? Any idea about lead time, price or shipping method, please let us know. We will do our best to help you get your customer's order.
10.提前通知交期延误
Please kindly be advised that the lead time is delayed for three days, as the weather is too bad we are off work for two days.
11.根据社媒找话题
I saw your cats on Instagram. She is really very cute and lovely. I love cats too. Could you please teach me how to take care of pets?
12.电话邀约
Is it convenient for you to have a phone call on Monday (Aug. 30th) 5:00p.m for Thursday (Sep. 2nd) 11:00am?
13.放假通知
We will have 3 days off due to Mid-Autumn Day from Sep.,19th to Sep., 21th.
14.新品推荐
Recently we developed a new product, xxx. It has a good performances in …Here attached pictures and specifications for your reference.
15.好评邀请
Could please take a minute to write a review for the quality and service?It would be very appreciated if you can give some suggestions.
16.天气情况
Guangzhou is getting hotter and hotter, and we stay inside all day. What's your local weather like?
17.问小孩情况
Your daughter looks so sweet and smart girl. How old is she?
18.问行程
Hi XX, I just saw your post on Facebook. So beautiful scenery! Where did you go?
19.推荐新品
Hi dear , our new items for sale these days , kindly check the attached file information , please let me know if you require any more details.
20.目录更新
Hello dear, Hope you are well. Enclose is our updated catalogue for your reference. Hope some types will meet your requirement.
21.价格调整
Hello dear, i am writing to you is let you know our price adjustment, you will be pleased to know that we offer our professional service at price much cheaper than the competition.
22.价格表更新
I am enclosing a price list for your reference , please let me know if you have any questions.
23. 产品瑕疵
I am sorry to note that these pieces of device was found to be slightly defective. We need more time to solve the problems.
24. 打折促销
We will provide a discount of up to 20 percent on the items as attached on September.
25. 介绍当地住宿
I am planing a business trip to New York from October 1 to October 10, Can you recommend a good restaurant around there?
26. 感恩
Hi dear , the reason i am writing to you is to thank you for all that you have done for me.
27. 告知客户可以小批量定制
Hello dear, writing just bring you a good news that we can customized logo for you with small order quantity.
28. 延迟交货
Please accept our sincerest apologies for the delay in delivery.
29. 开工邮件
Dear, how are you Doing? I just come back from the Chinese holiday. Any inquirie, please feel free to contact me.
30.诉苦
Sometimes I feel life-hard when you always not reply me and never order from me. so that i lose confidence of my job. What is the current status of the job market on your country?
31.免费样品
We are going to launch a sales discount on September, we can send to you free sample before your order if you need.
32. 客户喜好
If you will buy a bag, which brand will you choose?
33.客户推荐
Hello dear, how are you? i plan to read with every day one hour. What would you suggest regrading further reading? May i know what books you are reading these days?
34.公司证书介绍
Our products are UL, CE, Rob's approved. Here attached the certifications for your reference.
35.产品范围介绍
Our main products including A, B, C and D. And B is very popular in your market. Do you have any interest to get more details?
36.夸奖
How long have you been in this industry? You look like an expert!
37.市场行情分享
Some of my customers told me that the products are very popular in their market. How about feed-back from your retailers and consumers?
38.表达意愿
This is the price list, but it serves as a guide line only. The price depends on the quantities, Is there anything you are particularly interested in, i can give you an introduction and some suggestions.
39.了解客户生活
I saw your headquarters are located in Dallas, Texas. My sister lives there and she likes the city very much. How long have you been there?
40.我能为你做
We can provide you one sample to test, and it can help you to reduce the risk.
41.天气
The weather in Shenzhen has kept changing recently. How about your city?
42.了解客户计划
It seems that the life has been disrupted, what’s your goal this year?
43.客户习惯
Are you a morning person or night person? I can contact you when you are available.
44.介绍公司
Hi..., we xxx company is a professional xxx manufacturer, which is located in XX city.
45.介绍自己
Hi...,this is XXX represent to XXX company.
46.推荐新品
Hi ..., there is a series of new products developed in our company this year, we received good feedback from other customers on the samples and they are planing orders for it. You are the first one that I recommend to in your country. I hope you can seize the first opportunity in your market. If any interests I"ll send you more details soon.
47.发产品画册/目录
Hi ...,our newest catalogue of xxx products is attracted for your reference.
48.发价格表
Hi...,the price list for a part of hot selling products in our company. I'd like to recommend to you for your reference, check Pls and don't hesitate to let me know if you have any questions.
49.节日问候/祝福
Wish you a wonderful XXX holidays /Merry Christmas and happy new year! Best wishes to your family...
50.我们的一些节日习俗分享
we are going to have Dragon Boat Festival next week, people celebrate the Dragon Boat Festival by rowing dragon boats, making zongzi and other lively ways, especially the dragon boat race is very interesting....
51.浏览客户网站然后推产品
I have visited your website and found that X products are on sale in your company, sincerely we produced these products for many years. would you mind to have the details about it from us for comparison pls?
52.假装请客户帮忙从他国家买特色的东西
Hi..., could you help me to buy XXX from your country pls, I'll pay for it and shipping cost...
53.展会动态，询问是否参加
Do you have any plan to visit the exhibition next month in Guangzhou city?
54.免费样品
Free samples are available, I'll send you for testing if required.
55.询问样品反馈
If there is any feedback for the samples?
56.旅游分享
I am on vocation at XX place, it's beautiful here, pictures share to you, if there is a chance for you to come to China, It's worth visiting here.
57.遇到的美食图片分享
I cooked my favorite Chinese food XXX by myself today, I'm very happy with the progress of my cooking. It tastes good and I want to share it with you.
58.根据客户兴趣爱好分享事物
I know you like XXX very much, I went shopping today and thought of you when I saw this. You must look beautiful if wearing it.
59.时事动态关心
According to news reports, the situation of rainstorm in your country is becoming more severe. Please take care to protect yourself and your family, and try not to go out. If there is anything I can help you with, please feel free to let me know.
60.客户生日祝福
Happy birthday to you and best wishes!
61.放假通知
Writing to you to tell you that we will have the Chinese New Year holidays from XX to XX. If you have an order plan recently, please arrange it in advance and we will ship them before holidays for you.
62.产品促销活动
A good news for you! This month is Alibaba procurement Festival. With the approval of the company, there will be a great discount for ordering this product this month, this will be benefit to you.
63.邀请客户来中国看厂
I am pleasure to invite you to China to visit our new exhibition hall...
64.客户问候
I heard that the pneumonia epidemic in your country is worsening. How are you and your family doing? Please take care of yourself and your family.
65.节日问候
As the Christmas coming soon. What's the plan do you have?
66.产品认证
Our product has passed these test attached. Can I know if your products need these test standard in your market?
67.新产品介绍
Good news. Recent we have developed a new product. Here attached the picture and spec. Hope you will like it and add into your product line to get the market share in advance and get more profit in priority because we didn't show other customers in your country.
68.产品发货图片分享
The goods are ready to ship to one of our customer. See attached picture.
69.验货分享
Recently we got a big order from ABC company. Now their inspector is checking the goods. Find attached pictures of inspecting and report with pass. Do you need inspection after ordered?
70.天气情况
Recently here is rainy a lot Video attached. How about your side?
71.个人喜好
I am distressing lately because I gained weight a lot. Do you have better way to lose weight? What's sport you like?
72.家庭
I saw your profile picture is with your daughter. She is so cute. How old is she? I have one 2 years old daughter.
73.客户产品销售情况
How is your sales situation? Is there anything we can help to support you?
74.婚期状况
I have married with my husband for 4years. Are you married?
75.饮食
On Weekend I usually cook for my family. Do you like cooking? And have you tasted Chinese food?
76.旅游分享
Last week I have travelled at **city in China. Here sharing the picture to you. Have you been China before?
77.工作经历
I have worked at this industry for 5years.Can i know how manyyears you worked at this industry?How do you think its development prospect?
78.客户好评分享
Today we get a good review from our customer. See attached.We will survey the feedback from our customers every month to improve us continually.
79.展会
Our company has attended Canton fair in 2018 and we got many orders from there. Have you been Canton fair before?
80.产品请教
Recently our company plan to develop a new product. Do you have a good suggestions like what's in vogue at your market? As you are experienced at this industry.
81.汽车
I have went Munich Germany 4years ago for business and visited Audi exhibition. What's brand of car you like?
82.促销活动
Good news. we have a promotion at the end of month. We can offer you a big discount and add two years warranty if you can order this month. What's your opinion?
83.合作品牌
We have deeply cooperated with ** and ** brand for 3 years. So we are confident of our product quality and service. I believe we can be one of your suitable supplier.
84.提问吸引客户
Do you want to be our exclusive agent in your country? Do you want to build your own brand for cycling wear? Do you want to get same Italy quality cycling wear with Chinese price?
85.假期过后
Hi, how’s it going recently? I think you have gone back to work from today, hope you had a very nice vacation in pass few weeks. Look forward to hear some interesting stuff from you in your vacation!
86.很久没联系
Hey, how are you? Long time no updated news from you, Are you still following the previous project? We have got many new items recently and really want to share with you, do you want to know more?
87.介绍近况
Hi, Joanna’s coming! How do you do? I have recently become obsessed with swimming, I feel very excited that I can still learn different skill in passionate. Also I feel I can learn more to be your better supplier.How about you?
88.问近期计划
Hi, how are you doing? I am still very interested in the project you mentioned before, have you got any updated process? You know we are always ready to support you.
89.告知新动作
Hi, everything good? Very good news for you! We have updated our catalog, and so many fantastic products for your reference. We will expend our market with more and more high end knives, including popular design and high quality imported material. So I think you could upload many new items on your website soon!
90.生日（节日）问候
Hi, Happy birthday! Just noticed that yesterday was your birthday, sorry for late blessing. Wish you have a heath and happy future! In China, we will have special food to celebrate birthday, such as noodles and bao zi, what’s your special food yesterday? If someday you come to China, you will see we have hundreds of kinds of noodles from all over the China.Do you have plan to visit China?
91.样板试探
Hi, how are you? I have good news would like to share with you, yesterday. I got a confirmed information from our engineer team that we can make that model you mentioned before. Do you want to start the sample?
92.报价后再三询问
Hi, Hope you are well! May I have your idea about our offer? We will try to satisfy you upon receipt of your reply. As we don’t want to lose a good customer like you. If there is anything we can do for you, we shall be more than pleased to do so.
93.年轻客户
Hi ! Everything good? I am trying to get course for improving knife professionalism this year, do you want to get a teacher for free and beautiful? I am pleased to be :)
94.基于兴趣基础
Hey, a nice car share with you. It’s my goal to be reached this year .
95.专业建议
I checked your website carefully and found photos are not clear. We would like to help you with more professional and clear photos if you order from us.
96.价格折扣
We have a customer ordered 1000pcs of this cycling jacket last week. If you confirm the order this week, we can give you 2% discount. Because arranging the order at one time will save raw material cost and labor cost for us.
97.善意提醒
Please be careful when the price is so much lower. We have a customer got sample and ordered from a much cheaper factory. Now he is complaining about their poor quality all day.
98.请教客户
I must say you are really so experienced. And I have learned a lot from you.Could you please tell me what requirements your country normally have for this product?
99.交期
May I know when will you need these items? Our production takes 4 weeks Normally you’re your order is urgent, we can put as urgent order for you.
100.表达合作意愿
I'm glad you have a good supplier. Anyway It's never too bad to have one more option. As you know one factory can't catch all your delivery date in time especially when it's their peak season.
