从大海捞针一般的开始找客户信息开始,到回复询盘然后样品,客户访问,再到订单,每个外贸订单都来之不易.
产品卖掉是不是销售的结束?
不管是不是专业销售人员,都知道,要走访客户,沟通产品使用情况,了解用户需求,增进了解,目的就是提高客户满意度,再来下单,增加订单量...就是增加粘合度,扩大销售.当然也要催款,了解客户征信等等.
外贸也是销售,肯定也需要售后.但为什么基本没有相关的讨论,是不需要吗?肯定不是.
根据我们自身的经验和收集的资料,我们会就外贸的售后问题发布一个系列的文章,有真实的故事,有资深人士的观点,也有一些前景的探讨.如果有外贸同行感兴趣,请回复我们.
Why do we not see China companies here in the US representing themselves.
Many US companies have expanded to other geographical areas (including china) to support customers. Why do we not see China companies here in the US representing themselves. It seems greater opportunity to sell China services if a Brick and Mortar presence was here. Not a big office but at least a corporate representation that can handle PO's, Importing and customs. I have had many of my customers tell me that this is what keeps them from doing business......
这是一段真实的话,来自一个美国公司的高层,作为我们这个系列的引子.
