客户抛出同行最低价,怎么办?
Lucy
下面和大家分享一个这种情况的处理范例 ,来自一位外贸业务员的经验分享,虽然没有很高级,但还是有点实用的。
常见范例:
Dear A
I just get price from other supplier and your price is higher. I thought you are factory so can give me better
price.For your reference I get price 35mu usd45.5mu usd 50 and 50mu usd 56.
This is even there initial offer.
Regards,
Bob
应对方法
可告诉客户,我们也很想给他这样的价格,但是这种价格的品质很差,如果给他这样的产品,会损害客户在市场上的信誉。 我们也不是做一锤子买卖的公司,我们给他的价格已经是在同品质产品中非常优惠的。
建议客户多咨询几个公司,以退为进,显示我们订单充足并不急于接单。
范例:
Dear Bob
We really want to do business with you, but the quality will be bad. if we supply the price,we sell the bad quality products to you, then we can earn money, but you will lost all your credit in your market.We can not do this thing, since we want to develope long term business with every customer. We do not do one-shot deal. As you know, we offer price is very nice for you for the high quality.
If you want samples to testing, we are pleasure send some to you.
Mr Ace