来,上模板...
主题行:
[client's name], staying cool?!
正文
Hi [client’s name],
Nothing urgent, but I just noticed that [client’s country or city] is undergoing extreme heat recently.
The temperature here in [your city] is really high too, however, you can still count on [your company] for continuity of service. We are here to support your business and enable you to focus on meeting the needs of [client’s company].
Finally and foremost, I do hope you and your family, as well as [client’s company], are staying cool and healthy during this hot time.
Take care and stay cool,
Your Name (Sales Manager)
name@
+(86) 131-1234-5678
Street, City, Province, China
模板分析
首先,这个邮件只适用于客户的关系维护。
邮件一来就先提出没有什么特别紧急的事情,这其实就会让你的客户觉得放松。既然天气都那么热了,你也没必要去制造紧张氛围。另外,这句话也体现出你的确有在关心客户的,因为你连他们城市的气温都知道。
第二段,通过一个共情告诉对方你这边也很热,然后更重要的是即使在这样的高温下,你们仍然在提供产品和服务,他们完全可以信任和依靠你们。你不需要让客户下单或做什么,不要给他们任何压力,你要做的是让他们觉得放松和凉快。
最后一段是对客户及其家人和公司的祝福,简短清爽。
上面这个模板的链接: